Privacy
Policy

The Forum Athletic Club ("TFAC," "we," "us," or "our") is committed to protecting your personal information. This Privacy Policy explains what information we collect, how we use it, and your rights regarding that information when you visit our website or interact with our services.

By using our website or submitting information through any of our forms, you agree to the practices described in this policy.

We collect information you voluntarily provide to us, including:

• Your name and email address when you submit a personal training inquiry
• Fitness goals, injury history, and training preferences submitted through our inquiry form
• Membership and payment information processed through Mindbody when you join or purchase classes
• Class registration and scheduling data managed through Mindbody

We may also collect non-personal information automatically, such as browser type, pages visited, and time spent on our site through standard analytics tools.

We use the information we collect to:

• Respond to personal training inquiries and match you with the right trainer
• Manage your membership, class registrations, and billing
• Send you relevant updates about your membership, classes, or promotions (only with your consent)
• Improve our website and services based on usage patterns
• Comply with legal obligations

We do not sell your personal information to third parties.

We work with trusted third-party services to operate our website and manage our business. These include:

• Mindbody — used for membership management, class scheduling, and payment processing. Mindbody's own privacy policy governs data handled through their platform.
• Formspree — used to process personal training inquiry form submissions and deliver them to our team via email.
• Google Analytics — used to understand how visitors interact with our website. Data is anonymized and aggregated.
• Attentive — used to collect email addresses and phone numbers for marketing communications, including SMS and email campaigns. You may opt out at any time by replying STOP to any text message or using the unsubscribe link in any email.

These services have their own privacy policies and we encourage you to review them. We share only the minimum information necessary for these services to function.

Our website may use cookies to improve your browsing experience and collect basic analytics data. Cookies are small files stored on your device. You can disable cookies in your browser settings at any time, though some features of the site may not function as intended.

We do not use cookies to track you across other websites or serve targeted advertising.

We retain your personal information for as long as necessary to provide our services and fulfill the purposes described in this policy. If you wish to have your information removed from our records, please contact us at the email address below and we will process your request promptly.

You have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications at any time

To exercise any of these rights, contact us at customerservice@theforumathleticclub.com.

Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has submitted information to us, please contact us and we will remove it promptly.

We may update this Privacy Policy from time to time. When we do, we will update the date at the top of this page. We encourage you to review this policy periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.

If you have any questions about this Privacy Policy or how we handle your information, please reach out to us at:

The Forum Athletic Club
customerservice@theforumathleticclub.com